Professional Development Series: Marketing Yourself Via LinkedIn

linkedinThis March, the Elgin Young Professionals Network unveils the first of four professional development seminars for young professionals entitled Marketing Yourself Via LinkedIn.

This session takes place on Tuesday, March 11 from 6:30-7:30pm at Judson University’s Eagle Lounge, 1151 N. State Street in Elgin. The event is free and open to the public.

Guest speaker Sam Madan – Director of Special Events and External Relations for Pillars, a non-profit organization servicing Cook and parts of DuPage Counties, will discuss how to best use LinkedIn and Facebook as resources to help market ourselves in our professional roles.

Specifics of the session will cover:

    • Digital & social media platforms as a tool for personal career development
    • LinkedIn Overview
    • Your profile – essential components, personal brand, best practices
    • Joining groups
    • Creating and building your own network
    • LinkedIn events
    • Tools and apps for LinkedIn
    • LinkedIn as part of your own personal career development strategy

As an added bonus, James Harvey Photography will also be on hand to take professional headshots that can be used on your LinkedIn profile. The low cost for these headshots is $30.

RSVP via our Facebook event page or by email at

EYPN’s quarterly Professional Development Series will enable our members to learn about important topics relevant to young professionals or learn valuable skillsets from a wide array of seasoned pros. Future sessions will take place in June, September and November of 2014.

More About Our Guest Presenter Sam Madan:

Sam Madan has been involved in several facets of the communications and marketing arena. His professional portfolio includes writing for Tribune Media Services, serving at Northwestern University’s Medill School as Director of Marketing, providing marketing and project management consulting services to various clients, and is currently employed as Director of Special Events & External Relations for Pillars, a leading mental health and social service agency in the Chicagoland region.

Throughout his professional career, he has engaged in activities that have led to interaction with prominent figures, public officials, CEOs, presidents of institutions, and global leaders—including the Sheika of Qatar. Utilizing written communication, as well as face-to-face meetings, he has presented ideas, programs, and demonstrations to a variety of audiences. In several of his professional roles, Sam’s responsibilities involved not only determining various audiences and assessing segmentation, but also determining how best to reach out to various stakeholders and effectively drive action from within each constituent group using various platforms and mediums.